What's your project topic?

Project topics and materials on "hotel services"

• 1. GUERRILLA MARKETING FOR IMPROVING PERFORMANCE OF MARKETING OF HOTEL SERVICES IN ...

  » GUERRILLA MARKETING FOR IMPROVING PERFORMANCE OF MARKETING OF HOTEL SERVICES IN NIGERIA CHAPTER ONE INTRODUCTION 1.1       Background of the Study Marketing is warfare without a gunshot. It is psychological and is fought in the minds of the customers and consumers. The barrage of advertising in TV and magazines, depicting products of various shapes and sizes, prices of all sorts, placed wher...Continue Reading »

  Item Type: Project Material |  53 pages |  0 engagements | 

• 2. THE IMPACT OF ADVERTISING IN THE MARKETING OF HOTEL SERVICES IN ENUGU METROPOLI...

  » THE IMPACT OF ADVERTISING IN THE MARKETING OF HOTEL SERVICES IN ENUGU METROPOLIS (A CASE STUDY OF ZODIAC HOTEL LTD) CHAPTER ONE INTRODUCTION 1.1     BACKGROUND OF THE STUDY Hotel services have played a functional role in the life of our people.  Hotel industry is the engine room for effective communication and al l business transactions within and outside the country.  A mere mentioning of t...Continue Reading »

  Item Type: Project Material |  54 pages |  1,759 engagements |