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Project topics and materials on "Financial services"

• 1. THE IMPACT OF MARKETING RESEARCH ACTIVITIES ON THE FINANCIAL SERVICES AND DELIVE...

  » ABSTRACT   The study titled “impact of marketing research activities on the financial service and delivery in Nigeria bank” seek for further enlightening the ways and how banks have been able to use various marketing tools to market its service. This research work also deal with making appropriate for sound decision making. The marketing research result, collection of the information, and sug...Continue Reading »

  Item Type: Project Material |  50 pages |  5,505 engagements | 

• 2. MARKETING OF FINANCIAL SERVICES BY NIGERIAN BANKING INDUSTRY

  » ABSTRACT This project was a through research into marketing of financial services by Nigerian banking industry in Nigeria. It is to investigate the performance of bank marketing, and what extent they have contributed to the Nigerian economy. Chapter one of this project deals with general introduction of what marketing of financial services is all about, objectives, significance and limitation of t...Continue Reading »

  Item Type: Project Material |  50 pages |  5,845 engagements | 

• 3. THE IMPACT OF MARKETING RESEARCH ACTIVITIES ON THE FINANCIAL SERVICES AND DELIVE...

  »   THE IMPACT OF MARKETING RESEARCH ACTIVITIES ON THE FINANCIAL SERVICES AND DELIVERY IN NIGERIA BANKS CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY American marketing association approved an expanded definition of marketing in 1987, the previous definition – the systematic gathering, recording and analyzing of data had been criticized because it reviewed marketing research activities too...Continue Reading »

  Item Type: Project Material |  55 pages |  0 engagements |